Social media content I created and posted.
In 3 months the @NDfootball page reached over 1.6 million viewers, had over 15,000,000 impressions.
It was important that I created accurate and timely content of a team focused on the unity. This included coaches with players, players within their position group and a team as a whole. My focus in creating content was to ensure that the large and notable fan base felt involved and that the unity amongst the team was shared- through quality content and for long distance viewers to be able to feel connected. Additionally, as a main social media content producer and the bridge between the athletes and fans , I ensured that the players could trust me and become comfortable interacting with the camera. The content presented shows : Both practice and game content and how I practiced the goals established for the Notre Dame Football team through social media- 2+ years
At Mississippi State, while managing the @HailStateTF social media accounts, I successfully increased our social media following by over 5.4K followers in just 7.5 months, achieving a Facebook reach of 6.0M, a significant increase from the previous year. This was improved by over 1000% increase from the previous year. My responsibilities include creating and strategizing content, enhancing brand recognition through strategic communication plans, and maintaining relationships with local, state, and national media representatives.